Non-repudiation, what does it mean in computer security?
The non-repudiation or inalienability provides a guarantee to the recipient of a communication insofar as the message originated from the sender and not from someone who...
How much does a Big Data expert earn per year?
It is obvious that the demand for professionals specialized in this discipline is growing every day. This, together with the shortage of qualified personnel in...
Data analyst: what is the profile of these professionals?
Do you know what a data analyst does ? At UNIR we address the keys to this professional profile, what their work consists of and the main...
How to use hashtags to advertise your business
Whether it's representing a movement with #metoo or a message to people for change with #YesWeCan , the power of hashtags is undeniable!
And these days hashtags are everywhere,...
Cause Marketing: Earn Good and Do Good
Cause-related marketing is a partnership that is made between a business and a non-profit, so that the proceeds from the sales of the first...
9 valuable tips from beginning business owners.
Even with the tens of thousands of successful businesses in operation, aggregating the best business tips or advice is no easy task. There is no...
Internet payment: how can your company sell more?
To have a successful e-commerce, it is not enough to have a usable website, products with competitive prices and a good position in search...
7 tips to increase visits to your company’s website
Increasing the number of visits to the company's website is the goal of every entrepreneur who invests in digital media. The reason is simple: the more people who...
Digitization: A new step in the development of companies
Digital Life is life itself and technology represents a fundamental part of being human. There are more people in the world with access to a smartphone than...
Business Intelligence: decision making based on data
Organizations today use data to predict the future from a well-structured present. This is achieved thanks to tools such as Big Data and Business Intelligence , which...
Sustainability in companies: 3 tips to engage employees
Sustainability in companies must be a priority for entrepreneurs today; it is a factor that contributes to raising the image of the corporation. Although it is important to...
What is SaaS and how can it help your business?
During the first decades of computer development, all programs (software) had to be purchased from a physical store and installed on a machine. If you...
Social media marketing: how to evaluate statistics
Social media marketing is an opportunity for brands to keep and win new customers. However, for the use of this resource to constantly improve, evaluating...
Find out how to be a good e-commerce seller
Entering the business world as an e-commerce seller – developing a virtual store – can be a good business; the numbers confirm the expansion of...
Internet of Things: trend for small businesses
According to a study by the IDC firm , by 2020 the number of connected objects will reach 32 billion, a figure that represents 10% of the...
Investment that pays: how to develop an online store
A study conducted in 2014 by the American company eMarketer, specialized in surveys in the area of commerce, media and digital marketing, estimated a...
How to spend money wisely on Google Adwords
You already know the potential of Google Adwords to boost traffic to your website, but did you know that paying is not enough to...
Meet 4 essential TED Talks for entrepreneurs
Good ideas deserve to be shared. If you agree with this, you must know TED Talks. Created by a non-profit organization, TED began as a conference, in...
5 tips for success in business
There are many reasons that lead a person to start their own business. From unemployment to dissatisfaction with their current job, the desire to be...
Tips to Make Your Business Prosperous and Successful
After having spent a thousand and one adventures in the business world, I have come to the conclusion that there is no exact formula for...